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Thinness and obesity: A model of food consumption, health concerns, and social pressure

Davide Dragone and Luca Savorelli ()

Journal of Health Economics, 2012, vol. 31, issue 1, 243-256

Abstract: The increasing concern of the policy maker about eating behaviour has focused on the spread of obesity and on the evidence of people dieting despite being underweight. As the latter behaviour is often attributed to the social pressure to be thin, some governments have already taken actions to ban ultra-thin ideals and models. This paper proposes a theoretical framework to assess whether increasing the ideal body weight is socially desirable, both from a welfare and a health point of view. We first show that being underweight and being overweight are possible outcomes of a rational eating model. Then, assuming that people are heterogeneous in their healthy weights but exposed to the same ideal body weight, we show that increasing the thin ideal weight can be welfare improving, but may exacerbate the obesity epidemic.

Keywords: Body weight; Diet; Obesity; Social pressure; Underweight (search for similar items in EconPapers)
JEL-codes: D91 I18 (search for similar items in EconPapers)
Date: 2012
References: View references in EconPapers View complete reference list from CitEc
Citations: View citations in EconPapers (47)

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Working Paper: Thinness and Obesity: A Model of Food Consumption, Health Concerns, and Social Pressure (2010) Downloads
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Persistent link: https://EconPapers.repec.org/RePEc:eee:jhecon:v:31:y:2012:i:1:p:243-256

DOI: 10.1016/j.jhealeco.2011.10.005

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Journal of Health Economics is currently edited by J. P. Newhouse, A. J. Culyer, R. Frank, K. Claxton and T. McGuire

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