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Personal initiative training for small business owners

Michael Frese (), Lydia Hass and Christian Friedrich

Journal of Business Venturing Insights, 2016, vol. 5, issue C, 27-36

Abstract: Research shows that personal initiative is important for small business owners' success (Frese, 2009). An intervention study in Germany evaluated a 3-day personal initiative intervention program for small scale business owners. This intervention consisted of a training that taught a proactive, self-starting approach to planning, innovation, time management and goal-setting and the ability to overcome barriers. A before-and-after design was used for the training group (N=36); the dependent variable was employment growth which we also measured in a comparison group (N=97). Measures were ascertained before the intervention, directly afterwards and 1 year after the training. We found positive changes after the training and the participants of the training group employed about 20% more employees after the training than before or than existed in the comparison group. Positive effects occurred on all four of Kirkpatrick's (1975) evaluation levels: reaction, learning, behavior-based, and success measures.

Keywords: Training of Entrepreneurship; Personal Initiative; Psychological approach; Experiment with non-random comparison group (search for similar items in EconPapers)
Date: 2016
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DOI: 10.1016/j.jbvi.2016.01.001

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