Comparing products using data envelopment analysis

Doyle, JR and Rh Green

Omega, 1991, vol. 19, issue 6, 631-638

Abstract: Using an application of linear programming known as Data Envelopment Analysis (DEA), a method is described to compare products which vary in excellence along a number of dimensions, and for each of which there might be a number of associated "costs". The method is illustrated by comparing published benchmarks of 37 computer printers. Potential uses of a DEA analysis of products might be: to assist corporate buyers who may need to reconcile a diversity of present and future uses in one standardised purchase; in competitor analysis; in determining unexplored market niches; and as a normative model of product excellence against which product purchasing behaviour could be compared.

Keywords: DEA; data; envelopment; analysis; product; comparison; efficiency (search for similar items in EconPapers)
Date: 1991
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Citations: View citations in EconPapers (21)

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