 Considerations in the diffusion of a public traffic app for Metro ManilaEmmanuel Yujuico Journal of Transport Geography, 2015, vol. 42, issue C, 48-56 Abstract: The proliferation of apps enabling motorists to access traffic information on the move introduces several intriguing possibilities for transportation authorities. In the expectation that public demand for these apps will increase as both road traffic and smartphone ownership rise, these tools invite consideration alongside other traffic management tools. Traffic app-specific considerations include increased motorist interactivity, consumer technology diffusion, and institutional factors affecting the rollout of e-government initiatives. This article uses the introduction of the MMDA Traffic Navigator—a Manila-based, publicly developed traffic app—to illustrate these considerations. Additionally, app usage among residents of nearby cities constituting Manila’s extended metropolitan region is considered. These considerations are subsequently classified using a 4E framework under economy, effectiveness, efficiency, and equity to inform other authorities’ efforts to either incorporate traffic apps into overall transport planning or even take the initiative in developing them. Keywords: Traffic apps; Smartphones; Waze; Public innovation; e-government (search for similar items in EconPapers) Downloads: (external link) Related works: Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text Persistent link: https://EconPapers.repec.org/RePEc:eee:jotrge:v:42:y:2015:i:c:p:48-56 DOI: 10.1016/j.jtrangeo.2014.11.001 Access Statistics for this article Journal of Transport Geography is currently edited by Frank Witlox More articles in Journal of Transport Geography from Elsevier |
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