Market effects of an "environmental" beverage package tax

Richard Sjolander

Scandinavian Journal of Management, 1996, vol. 12, issue 3, 333-345

Abstract: A non-marginal tax on beverage packages was implemented in Sweden. This tax is found to be related to several shifts in the market shares of competing beverage packages. Refillable glass bottle use increases. Non-refillable glass bottle use declines greatly, while cans increase in use. A lack of substitutability between cans and glass containers may explain the increased market share for cans. These results indicate that an environmental tax may have significant effects on consumer package choice in beverage delivery systems.

Keywords: Environmental; marketing; beverage; containers; environmental; tax; public; policy; analysis; macromarketing; social; marketing; litter; laws (search for similar items in EconPapers)
Date: 1996
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