Preference reversals in decisions that matter: Education choices in China

Benoit Desmarchelier, Lixian Qian and Eddy Fang

Journal of Behavioral and Experimental Economics (formerly The Journal of Socio-Economics), 2018, vol. 77, issue C, 122-128

Abstract: Context effects are often tested with experiments about casual consumption choices. In this paper, we test for the emergence of such effects in life-changing choices made by respondents who are deeply considering the presented choice-set at the moment of the experiment. A choice experiment about postgraduate studies is implemented with 1486 Chinese undergraduate students. We observe the emergence of both attraction and compromise effects. Echoing a recent literature, we bring evidence that the attraction effect is violating the maximization theory.

Keywords: Choice experiment; Context effect; Rationality; Education (search for similar items in EconPapers)
Date: 2018
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Citations: View citations in EconPapers (1)

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Persistent link: https://EconPapers.repec.org/RePEc:eee:soceco:v:77:y:2018:i:c:p:122-128

DOI: 10.1016/j.socec.2018.10.006

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