A decision model for bank branch site selection: Define branch success and do not deviate
Julia García Cabello
Socio-Economic Planning Sciences, 2019, vol. 68, issue C
Site selection is one of the most important decision making processes for firms since, if done correctly, it provides access to the best customers and the greatest market potential. In contrast, poor location choices are costly and difficult to reverse.
Keywords: Bank branch site selection; Imitate branch success; Feature vector (search for similar items in EconPapers)
References: View references in EconPapers View complete reference list from CitEc
Citations: Track citations by RSS feed
Downloads: (external link)
Full text for ScienceDirect subscribers only
This item may be available elsewhere in EconPapers: Search for items with the same title.
Export reference: BibTeX
RIS (EndNote, ProCite, RefMan)
Persistent link: https://EconPapers.repec.org/RePEc:eee:soceps:v:68:y:2019:i:c:s0038012116302889
Access Statistics for this article
Socio-Economic Planning Sciences is currently edited by Barnett R. Parker
More articles in Socio-Economic Planning Sciences from Elsevier
Bibliographic data for series maintained by Nithya Sathishkumar ().