Conversations about pictorial cigarette pack warnings: Theoretical mechanisms of influence

Jennifer C. Morgan, Shelley D. Golden, Seth M. Noar, Kurt M. Ribisl, Brian G. Southwell, Michelle Jeong, Marissa G. Hall and Noel T. Brewer

Social Science & Medicine, 2018, vol. 218, issue C, 45-51

Abstract: Social interactions are a key mechanism through which health communication campaigns influence behavior. Little research has examined how conversations about pictorial warnings motivate behavior.

Keywords: Pictorial tobacco warning; Conversations; Social interaction; Interpersonal communication; Theoretical mechanisms; Smoking (search for similar items in EconPapers)
Date: 2018
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DOI: 10.1016/j.socscimed.2018.09.063

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