Organizational sponsorship and service co-development: A contingency view on service co-development directiveness of business incubators

Johanna Vanderstraeten, Arjen van Witteloostuijn and Paul Matthyssens

Technovation, 2020, vol. 98, issue C

Abstract: We address the lack of studies focusing on internal organizational sponsorship mechanisms, while considering environmental influencers and focus on a specific type of organizational sponsorship to do so: Business incubators. We argue that to be able to offer a customized incubatee-strengthening service pack, incubator-incubatee interaction is key, requiring clear-cut and directive service co-development instructions, which is our focal construct. To better understand the functioning of this focal construct, we adopt a contingency approach to examine how the incubator's human capital, and the institutional environment impact the incubator's service co-development directiveness. A quantitative empirical study reveals that both human capital and an entrepreneurially-minded regulative and cognitive institutional environment allow an incubator to be directive, thereby laying a foundation for co-development of customized service offerings. Moreover, the incubator's human capital turns out to further stimulate the positive effects of an entrepreneurially-minded regulative environment. All in all, we find that both internal organizational and external institutional elements are pivotal for first-best implementation of the internal sponsorship mechanism ‘service co-development directiveness’.

Keywords: Business incubator; Organizational sponsorship; Human capital; Service co-development; Institutional environment; Incubation mechanism (search for similar items in EconPapers)
Date: 2020
References: View references in EconPapers View complete reference list from CitEc
Citations: View citations in EconPapers (8)

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Persistent link: https://EconPapers.repec.org/RePEc:eee:techno:v:98:y:2020:i:c:s0166497218304826

DOI: 10.1016/j.technovation.2020.102154

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