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Willingness to pay for sustainable aviation depends on ticket price, greenhouse gas reductions and gender

Connor Rice, Nadine K. Ragbir, Stephen Rice and Gina Barcia

Technology in Society, 2020, vol. 60, issue C

Abstract: There has been a plethora of research into sustainable transportation, with quite a few research studies coming out in the past few years examining sustainable aviation. Much of this research focuses on developing new types of green products, including biofuels, eco-friendly airports, recycled building materials, water reuse projects, and other sustainable practices. Fewer studies have focused on consumer willingness to pay for new sustainable aviation projects. No study that we know of has examined how much extra consumers would be willing to pay as a function of the sustainability benefit.

Keywords: Aviation sustainability; Green airports; Greenhouse gases; Gender; Consumer opinions (search for similar items in EconPapers)
Date: 2020
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Citations: View citations in EconPapers (9)

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Persistent link: https://EconPapers.repec.org/RePEc:eee:teinso:v:60:y:2020:i:c:s0160791x19305421

DOI: 10.1016/j.techsoc.2019.101224

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