How technology paradoxes and self-efficacy affect the resistance of facial recognition technology in online microfinance platforms: Evidence from China

Aiping Liu, Elena Urquia-Grande (), Pilar López-Sánchez and Ángel Rodríguez-López

Technology in Society, 2022, vol. 70, issue C

Abstract: This study aims to figure out the antecedents of users' resistance behavior toward facial recognition technology (FRT) in the microfinance platforms of China. We proposed a theoretical model by combining the technology paradox framework and self-efficacy theory. There were 418 valid questionnaires collected via an online survey. This study demonstrates, using structural equation modeling (SEM), that self-efficacy significantly affects technology paradoxes, anxiety, and resistance. Moreover, it suggests that the relationship between technology paradoxes and anxiety varies, and users are more concerned about the dissatisfiers of technology paradoxes (inefficiency and public). Besides, a positive correlation was found between anxiety and resistance. Finally, the results of the mediating effects test show that self-efficacy can not only directly affect resistance, but also indirectly influence it through efficiency, public, and anxiety. This study provides a deeper insight into users' resistance behaviors toward FRT and has significant implications for managers, technology designers, and future researchers.

Keywords: Facial recognition technology (FRT); Microfinance; Technology paradoxes; Self-efficacy; Anxiety; Resistance (search for similar items in EconPapers)
Date: 2022
References: View references in EconPapers View complete reference list from CitEc
Citations: View citations in EconPapers (3)

Downloads: (external link)
http://www.sciencedirect.com/science/article/pii/S0160791X22001828
Full text for ScienceDirect subscribers only

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:eee:teinso:v:70:y:2022:i:c:s0160791x22001828

DOI: 10.1016/j.techsoc.2022.102041

Access Statistics for this article

Technology in Society is currently edited by Charla Griffy-Brown

More articles in Technology in Society from Elsevier
Bibliographic data for series maintained by Catherine Liu ().