A critical evaluation of importance–performance analysis
Ernest Azzopardi and
Robert Nash
Tourism Management, 2013, vol. 35, issue C, 222-233
Abstract:
This study is a methodological evaluation of studies on importance and performance measurement, and importance–performance analysis (IPA) which has gained widespread acceptance in the hospitality and tourism research. A synthesis of IPA literature on conceptual and measurement issues is presented with a view to identifying and mitigating potential validity concerns.
Keywords: Importance; Performance; Tourism; Destination; Competitiveness (search for similar items in EconPapers)
Date: 2013
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Citations: View citations in EconPapers (41)
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Persistent link: https://EconPapers.repec.org/RePEc:eee:touman:v:35:y:2013:i:c:p:222-233
DOI: 10.1016/j.tourman.2012.07.007
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