 Understanding conflicting perspectives in event planning and management using Q methodGiang Phi, Dianne Dredge and Michelle Whitford Tourism Management, 2014, vol. 40, issue C, 406-415 Abstract: There is a need to better understand the interests of actors in the planning and management of major events. The diversity of actor perspectives about an event creates a wicked problem set that event organisers and public officials find difficult to understand, let alone address. This paper focuses on problem identification as one stage in the event planning and management process. It explores how problem structuring can contribute to more effective planning and management of actors' interests. The value of Q methodology is explored through a case study of the Australian World Rally Championship. Four perspectives are identified in the problem structuring process: the Skeptics, the Materialists, the Middle-grounders and the Supporters. The findings demonstrate that Q methodology is effective in identifying the depth and breadth of different problem perspectives, providing insights into the importance of different perspectives, and can be used reflexively to anticipate and manage potential conflict. Keywords: Major events; Problem identification; Problem structuring methods; Actor perspectives; World Rally Championship (search for similar items in EconPapers) Downloads: (external link) Related works: Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text Persistent link: https://EconPapers.repec.org/RePEc:eee:touman:v:40:y:2014:i:c:p:406-415 DOI: 10.1016/j.tourman.2013.07.012 Access Statistics for this article Tourism Management is currently edited by Chris Ryan More articles in Tourism Management from Elsevier |
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