Importance–performance analysis in tourism: A framework for researchers

Ivan Ka Wai Lai and Michael Hitchcock

Tourism Management, 2015, vol. 48, issue C, 242-267

Abstract: Importance–performance analysis (IPA) is extensively used in hospitality and tourism research because of its simplicity. However, due to the lack of critical statistical analysis, the traditional IPA framework is compromised by serious reliability and validity issues. Although many researchers have tried to address these problems, a comprehensive framework to guide researchers through the various stages of IPA is still needed. This study offers a research framework and a straightforward guide for the use of IPA. Experimental surveys are conducted to validate the proposed research framework.

Keywords: Importance–performance analysis; Research framework; Hospitality and tourism (search for similar items in EconPapers)
Date: 2015
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Citations: View citations in EconPapers (38)

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Persistent link: https://EconPapers.repec.org/RePEc:eee:touman:v:48:y:2015:i:c:p:242-267

DOI: 10.1016/j.tourman.2014.11.008

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