Modeling the demand for a shared-ride taxi service: An application to an organization-based context

Zahwa Al-Ayyash, Maya Abou-Zeid and Isam Kaysi

Transport Policy, 2016, vol. 48, issue C, 169-182

Abstract: Traffic congestion has become a worldwide concern. One way to address this problem is to enhance the performance of the transport system by means of sound public transportation that is capable of appropriately addressing the demand of travelers, especially in highly urbanized areas of the world. The implementation of shared-ride transportation has been a viable transportation solution in many areas. The purpose of this study is to evaluate the market demand potential of a Shared-Ride Taxi (SRT) service in an organization-based context. It presents an integrated choice and latent variable modeling framework for modeling the number of times per week a Shared-Ride Taxi would be used if it were implemented at an organization. The study involves extensive analysis of practical policy scenarios through which the impact of cost incentives (subsidies) and multiple SRT attributes on travelers’ behavior is examined.

Keywords: Public transportation; Shared-ride taxi; University students; Integrated choice and latent variable (ICLV) model; Policy analysis (search for similar items in EconPapers)
Date: 2016
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Citations: View citations in EconPapers (14)

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DOI: 10.1016/j.tranpol.2016.02.013

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