Russia's true business performance: Inviting to international business?

Avraham Shama and Margaret N. Merrell

Journal of World Business, 1997, vol. 32, issue 4, 320-332

Abstract: Russia may be twice as inviting to international businesses as has been previously thought, because its gross domestic product (GDP) and its consumer demand may be twice as large as has been reported in the official Russian statistics of Goskomstat. This is because as much as 90 percent of the business activity of Russian companies, especially small private-sector companies, is never reported to Goskomstat and therefore never included in Russia 's data about GDP and per capita income (PCI). This vibrant and growing economy, unearthed in this study by carefully structured qualitative research tools, implies solid, but dangerous and compromising, opportunities for international business.

Date: 1997
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