 Variety of Innovation in Global Value ChainsGiulio Buciuni and Gary Pisano Journal of World Business, 2021, vol. 56, issue 2 Abstract: This article analyses how the geography and organization of pre- and production stages in GVC contribute to lead firms' innovation development. A novel approach in GVC studies is introduced based on transaction cost economics (TCE) and the innovation strategy's Modularity-Maturity matrix. The combination of these two perspectives allowed the conceptualization and assessment of two key dimensions in the generation of innovation in GVC: the geographic dispersion of value chain stages and lead firms' control over operations. The study of the intersection of the two dimensions led to the identification of four distinct innovation models in GVC. Evidence from four global manufacturing industries - pharmaceuticals, bicycle, design furniture and wine - suggests that lead firms' innovation capabilities and product innovation cycle are shaped by the specific structure of the GVC wherein they operate. Keywords: GVC; Innovation; Manufacturing (search for similar items in EconPapers) Downloads: (external link) Related works: Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text Persistent link: https://EconPapers.repec.org/RePEc:eee:worbus:v:56:y:2021:i:2:s109095162030095x Ordering information: This journal article can be ordered from DOI: 10.1016/j.jwb.2020.101167 Access Statistics for this article Journal of World Business is currently edited by David Collings and Jonathan Doh More articles in Journal of World Business from Elsevier |
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