Foreign market entry knowledge and international performance: The mediating role of international market selection and network capability

Oscar Martín Martín, Sylvie Chetty and Wensong Bai

Journal of World Business, 2022, vol. 57, issue 2

Abstract: While the literature emphasizes the importance of knowledge and foreign market knowledge for international performance, it is unclear about the intervening/mediating relationships. From a knowledge-based view and network approach, we posit that previous foreign market entry (FME) knowledge can be used in the selection of international markets and to enhance network capabilities and international performance. We test the relationships between these constructs in a sample of 140 Australian SMEs. We contribute to the international SME literature by explaining important mechanisms through which FME knowledge affects SMEs’ international performance. International market selection and network capability mediate its relationship with international performance.

Keywords: Foreign market entry; International market selection; Business relationships; Business networks; Network capability; International performance (search for similar items in EconPapers)
Date: 2022
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Citations: View citations in EconPapers (6)

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DOI: 10.1016/j.jwb.2021.101266

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