Television Revenue and the Structure of Athletic Contests: The Case of the National Basketball Association

Steven B Caudill and Franklin Mixon

Eastern Economic Journal, 1998, vol. 24, issue 1, 43-50

Abstract: This study points out that changes in the format of the playoffs in the National Basketball Association have had the effect of lengthening the championship series and reducing the variance in the length of the series. These are valuable goals for the organization because they provide higher television ratings and revenues for the teams involved. Empirical evidence presented here suggests that viewership among 1.2 million additional households is at stake.

Keywords: Basketball; Television (search for similar items in EconPapers)
JEL-codes: L82 L83 (search for similar items in EconPapers)
Date: 1998
References: Add references at CitEc
Citations: View citations in EconPapers (2)

Downloads: (external link)
http://web.holycross.edu/RePEc/eej/Archive/eeconj/Volume24/V24N1P43_50.pdf (application/pdf)

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:eej:eeconj:v:24:y:1998:i:1:p:43-50

Access Statistics for this article

Eastern Economic Journal is currently edited by Cynthia A. Bansak, St. Lawrence University and Allan A. Zebedee, Clarkson University

More articles in Eastern Economic Journal from Eastern Economic Association Contact information at EDIRC.
Bibliographic data for series maintained by Victor Matheson, College of the Holy Cross ().