Gestão de subsidiárias

Moacir de Miranda Oliveira Junior and Felipe Mendes Borini

GV-EXECUTIVO, 2009, vol. 8, issue 2, 18-21

Abstract: Cresce o número de subsidiárias de empresas brasileiras que atuam no exterior. Seu sucesso depende do desenvolvimento de capacidades estratégicas para atenderem a demandas de mercados complexos e diferenciados

Date: 2009
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