Digital transformation in Vietnamese SMEs: managerial implications

John Walsh, Trung Quang Nguyen and Thinh Hoang

Journal of Internet and Digital Economics, 2023, vol. 3, issue 1/2, 18-32

Abstract: Purpose - The purpose of this paper is to investigate the implementation of digital transformation in small and medium-sized enterprises in Vietnam. Design/methodology/approach - The research features in-depth personal interviews with SME executives and managers. Findings - The findings of this study may be summarized into five main areas: (1) multi-tasking role and scarcity of resources; (2) risk; (3) data-driven decision-making processes; (4) efficient communications; and (5) strategic issues. These categories emerged from the content analysis process. Research limitations/implications - Qualitative research provides a good explanation for situations in actual firms but may not always be generalizable. Practical implications - Means of overcoming problems with implementing digital transformation in Vietnamese SMEs are provided. Originality/value - Most studies of Vietnamese companies focus on intensive manufacturing and membership in supply chains. Few studies consider the emergent service and technology sector.

Keywords: Corporate governance; Digital transformation; Leadership; SMEs; Vietnam (search for similar items in EconPapers)
Date: 2023
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Persistent link: https://EconPapers.repec.org/RePEc:eme:jidepp:jide-09-2022-0018

DOI: 10.1108/JIDE-09-2022-0018

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