Developing a model of customer defection in the Australian banking industry

Ellie Trubik and Malcolm Smith

Managerial Auditing Journal, 2000, vol. 15, issue 5, 199-208

Abstract: Keywords: Banking profitability, Customer loyalty, Customer care

Date: 2000
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Persistent link: https://EconPapers.repec.org/RePEc:eme:majpps:02686900010339300

DOI: 10.1108/02686900010339300

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