SMEs and poverty alleviation in Nigeria: Marketing resources and capabilities implications

Olalekan U. Asikhia

New England Journal of Entrepreneurship, 2010, vol. 13, issue 2, 57-70

Abstract: Keywords: SMEs, poverty alleviation, marketing resources, marketing capabilities, wealth creation, Nigeria

Date: 2010
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Persistent link: https://EconPapers.repec.org/RePEc:eme:nejepp:neje-13-02-2010-b005

DOI: 10.1108/NEJE-13-02-2010-B005

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