Antecedents and consequences of impulse buying: a meta-analytic study

Fernando De Oliveira Santini, Wagner Junior Ladeira, Valter Afonso Vieira, Clécio Falcão Araujo and Claudio Hoffmann Sampaio

RAUSP Management Journal, 2018, vol. 54, issue 2, 178-204

Abstract: Purpose - The purpose of this paper is to propose a framework to distinguish between various types of antecedents and consequences of impulse buying. The authors tested it using a meta-analytical approach. Design/methodology/approach - The authors examined 12 databases and analyzed 178 relationships in 100 articles. For the quantitative data analysis, the authors used the coefficient of correlationras a metric to measure the effect size of the studied scope variables. Findings - The findings of this meta-analysis demonstrated significant relation of antecedents and consequences of the impulse buying behavior, such as consumer impulsiveness (r= 0.464), materialistic consumption (r= 0.344), purchase pleasure (r= 0.270), hedonic value (r= 0.311), income (r= 0.703), gender (r= 0.150), age (r= −0.062), store atmosphere (r= 0.166), decision-making (r= 0.703) and positive emotions (r= 0.323). Research limitations/implications - This meta-analysis reviewed relationships found worldwide in the literature, expanding and improving the current knowledge. The meta-analysis identified ways that research on impulse buying is lacking and presented suggestions for the elaboration of new studies to allow future researchers to better define their agendas. Practical implications - This meta-analysis brings important questions, such as impulse buying behavior is associated not only with consumer impulsiveness but also with materialistic consumption. Originality/value - This research tested the impact of the antecedents and consequences of impulse buying and presented important results through this meta-analytical review. This meta-analysis contributes to the marketing literature, with a set of empirical generalizations, including relationship coefficients and calculated fail-safe numbers.

Keywords: Impulse buying; Impulsiveness; Meta-analysis; Antecedents; Consequences (search for similar items in EconPapers)
Date: 2018
References: Add references at CitEc
Citations:

Downloads: (external link)
https://www.emerald.com/insight/content/doi/10.110 ... d&utm_campaign=repec (text/html)
https://www.emerald.com/insight/content/doi/10.110 ... d&utm_campaign=repec (application/pdf)

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:eme:rauspp:rausp-07-2018-0037

DOI: 10.1108/RAUSP-07-2018-0037

Access Statistics for this article

RAUSP Management Journal is currently edited by Flavio Hourneaux Junior and Kavita Miadaira Hamza

More articles in RAUSP Management Journal from Emerald Group Publishing Limited
Bibliographic data for series maintained by Emerald Support ().