Social networking platform and tourism destination evangelism: government regulatory responses

Iddrisu Mohammed, Alexander Preko, Samuel Kwami Agbanu, Timothy K. Zilevu and Akorfa Wuttor

Tourism Critiques, 2024, vol. 5, issue 1, 138-152

Abstract: Purpose - This conceptual paper aims to explore government regulatory responses of social networking platforms (SNP) and tourism destination evangelism. This research draws on a two-phase data source review of government legislations that guarantee social media users and empirical papers related to social media platforms. The results revealed that Ghana has adopted specific legislations that manage and control SNP. To the best of the author’s knowledge, this study is the first of its kind that synthesized government legislation and empirical papers on social networking platforms in evangelising destinations which have been missing in extant literature.

Keywords: Social network platforms; Google Maps; TikTok; Facebook; Instagram; Government legislations; Destination evangelism; Ghana (search for similar items in EconPapers)
Date: 2024
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Persistent link: https://EconPapers.repec.org/RePEc:eme:trcpps:trc-02-2023-0004

DOI: 10.1108/TRC-02-2023-0004

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