Current Scenario of Revenue Structure of Indian Media: An Overview

Mahipal Singh and (Prof.) S. S. Sarangdevot

International Journal of Scientific Research in Science and Technology, 2025, vol. 12, issue 6, 872-877

Abstract: The Indian media and entertainment (M & E) industries are unique in the world, as is the Indian film industry. Over the past 20 years, India's media industry has seen significant and revolutionary development, as shown by the rise in both channels and viewership. Its enormous income structure is made possible by the internet and technical breakthroughs. According to continuous assessments, the country has more than 200 million Internet users, approximately 94,067 newspapers, and more than 100 news channels that reach 161 million families. The nation is home to over 200 million Internet users, approximately 94,067 newspapers, and more than 100 news channels that reach over 161 million families, among other things, according to continuing reviews. Following these changes, a new body of discourse has emerged that highlights the expansion and vitality of the Indian media. As a result, the purpose of this study is to analyze the revenue structure present and forecast for the past several years.

Keywords: Indian Media; Media Economics; Media Revenue Structure; Media Market (search for similar items in EconPapers)
Date: 2025
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Persistent link: https://EconPapers.repec.org/RePEc:etm:ijsrst:v12:y2025:i6:id:1537

DOI: 10.32628/IJSRST25126510

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