Ajustamento intercultural de executivos japoneses expatriados no Brasil: um estudo empírico

Edson Keyso de Miranda Kubo and Beatriz Maria Braga

RAE - Revista de Administração de Empresas, 2013, vol. 53, issue 3

Abstract: Intercultural adjustment has been considered a determinant factor of success in international assignments and the key concept of the model of international adjustment from Black, Mendenhall and Oddou (1991a). The objective of this article is to analyze how intercultural adjustment occurs among Japanese expatriate executives. A qualitative research was conducted with 37 Japanese expatriate executives in Brazil from 21 different subsidiaries in various sectors. Although the literature considers Japanese expatriates as examples of success due to their low failure rates in international assignments, the results shows that they do not adjust, because they receive little or neither intercultural training, keep distance from locals, and feel a lot of stress on work and cannot fail. This article contributes to a better understanding of the construct of intercultural adjustment and emphasizes the need to revise the model of Black, Mendenhall and Oddou (1991a) for other nationalities.

Date: 2013
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