Are high-quality firms also high-quality investments?

Peter Antunovich, David S. Laster and Scott Mitnick

Current Issues in Economics and Finance, 2000, vol. 6, issue Jan

Abstract: The relationship between corporate reputation and investment results is the subject of ongoing debate. Some argue that high-quality firms ultimately provide superior stock price performance; others counter that stock prices already reflect these firms' prospects for growth and profitability. This study advances the debate by providing fresh evidence that investing in high-quality firms yields above-average returns and that these superior returns continue for up to five years.

Keywords: Stock - Prices; Corporate profits; Investments (search for similar items in EconPapers)
Date: 2000
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