Models for Point-of-Sale (POS) Market Entry

Pritham Pattamatta and Shaunak S. Dabadghao ()
Additional contact information
Pritham Pattamatta: SoFi Technologies, Inc., San Francisco, CA 94105, USA
Shaunak S. Dabadghao: Department of Industrial Engineering and Innovation Sciences, Eindhoven University of Technology, P.O. Box 513, 5600 MB Eindhoven, The Netherlands

FinTech, 2022, vol. 1, issue 4, 1-7

Abstract: Point of Sale (PoS) or Buy-Now-Pay-Later (BNPL) type financing has observed a strong rise in the last decade, and accounts for about 10% of the unsecured lending market in the USA. This market is largely covered by FinTechs, and traditional financial institutions are beginning to demonstrate interest in entering this market. In this short communication, we identify why the POS market is attractive and what drives its growth, examine the market participants, and illustrate the various ways in which financial institutions can enter this market.

Keywords: buy-now-pay-later; point of sale; fintech; market entry (search for similar items in EconPapers)
JEL-codes: C6 F3 G O3 (search for similar items in EconPapers)
Date: 2022
References: View complete reference list from CitEc
Citations:

Downloads: (external link)
https://www.mdpi.com/2674-1032/1/4/24/pdf (application/pdf)
https://www.mdpi.com/2674-1032/1/4/24/ (text/html)

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:gam:jfinte:v:1:y:2022:i:4:p:24-324:d:939760

Access Statistics for this article

FinTech is currently edited by Ms. Lizzy Zhou

More articles in FinTech from MDPI
Bibliographic data for series maintained by MDPI Indexing Manager ().