Eye Tracking and Human Influence Factors’ Impact on Quality of Experience of Mobile Gaming

Omer Nawaz (), Siamak Khatibi (), Muhammad Nauman Sheikh and Markus Fiedler
Additional contact information
Omer Nawaz: Department of Technology and Aesthetics, Blekinge Tekniska Högskola, 371 79 Karlskrona, Sweden
Siamak Khatibi: Department of Technology and Aesthetics, Blekinge Tekniska Högskola, 371 79 Karlskrona, Sweden
Muhammad Nauman Sheikh: Dubizzlelabs, Lahore 58000, Pakistan
Markus Fiedler: Department of Technology and Aesthetics, Blekinge Tekniska Högskola, 371 79 Karlskrona, Sweden

Future Internet, 2024, vol. 16, issue 11, 1-16

Abstract: Mobile gaming accounts for more than 50% of global online gaming revenue, surpassing console and browser-based gaming. The success of mobile gaming titles depends on optimizing applications for the specific hardware constraints of mobile devices, such as smaller displays and lower computational power, to maximize battery life. Additionally, these applications must dynamically adapt to the variations in network speed inherent in mobile environments. Ultimately, user engagement and satisfaction are critical, necessitating a favorable comparison to browser and console-based gaming experiences. While Quality of Experience (QoE) subjective evaluations through user surveys are the most reliable method for assessing user perception, various factors, termed influence factors (IFs), can affect user ratings of stimulus quality. This study examines human influence factors in mobile gaming, specifically analyzing the impact of user delight towards displayed content and the effect of gaze tracking. Using Pupil Core eye-tracking hardware, we captured user interactions with mobile devices and measured visual attention. Video stimuli from eight popular games were selected, with resolutions of 720p and 1080p and frame rates of 30 and 60 fps. Our results indicate a statistically significant impact of user delight on the MOS for most video stimuli across all games. Additionally, a trend favoring higher frame rates over screen resolution emerged in user ratings. These findings underscore the significance of optimizing mobile gaming experiences by incorporating models that estimate human influence factors to enhance user satisfaction and engagement.

Keywords: gaze tracking; QoE; mobile gaming; eye tracking in mobile gaming; human IFs and multimedia (search for similar items in EconPapers)
JEL-codes: O3 (search for similar items in EconPapers)
Date: 2024
References: View references in EconPapers View complete reference list from CitEc
Citations:

Downloads: (external link)
https://www.mdpi.com/1999-5903/16/11/420/pdf (application/pdf)
https://www.mdpi.com/1999-5903/16/11/420/ (text/html)

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:gam:jftint:v:16:y:2024:i:11:p:420-:d:1520264

Access Statistics for this article

Future Internet is currently edited by Ms. Grace You

More articles in Future Internet from MDPI
Bibliographic data for series maintained by MDPI Indexing Manager ().