Does a Good Firm Breed Good Organizational Citizens? The Moderating Role of Perspective Taking

Byung-Jik Kim, Mohammad Nurunnabi, Tae-Hyun Kim and Se-Youn Jung
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Byung-Jik Kim: Sogang Business School, Sogang University, Seoul 04107, Korea
Mohammad Nurunnabi: St Antony’s College, University of Oxford, 62 Woodstock Road, Oxford OX2 6JF, UK
Tae-Hyun Kim: College of Business, Korea Advanced Institute of Science and Technology, Seoul 02455, Korea
Se-Youn Jung: Prime College, Korea National Open University, Seoul 03087, Korea

IJERPH, 2019, vol. 16, issue 1, 1-15

Abstract: Although some previous studies have examined the impact of corporate social responsibility (CSR) on employees in an organization, they have mainly focused on employees’ perceptions or attitudes rather than behaviors. However, in that employees’ behaviors are the direct outcome of the perceptions or attitudes and critically affect organizational outcomes, we need to investigate the impact of CSR on employees’ behaviors. Based on the context-attitude-behavior framework, we investigate the underlying process of the association between CSR and employees’ behavior with a moderated mediation model. Specifically, we hypothesize (1) the intermediating effect of organizational commitment (OC) in the association between CSR and organizational citizenship behavior (OCB) and (2) the contingent role of employees’ perspective taking ability (PT) in the CSR-OC link. Using three-wave survey data from 301 currently working employees in Korea, we found that OC mediates the association between CSR and OCB and that PT can positively moderate the CSR-OC link. Our findings suggest that OC (as an intermediating process) and PT (as a contingent factor) function as important underlying mechanisms to elaborately describe the CSR-OCB link.

Keywords: corporate social responsibility; organizational citizenship behavior; organizational commitment; employees’ perspective taking; moderated mediation model (search for similar items in EconPapers)
JEL-codes: I I1 I3 Q Q5 (search for similar items in EconPapers)
Date: 2019
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