Measuring Residents’ Perceptions of Corporate Social Responsibility at Small- and Medium-Sized Sports Events

Juan Antonio Sánchez-Sáez, Francisco Segado Segado, Ferran Calabuig-Moreno and Ana Mª Gallardo Guerrero
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Juan Antonio Sánchez-Sáez: Department of Physical Education and Sports, Faculty of Sport, Universidad Católica de Murcia, Av. de los Jerónimos, 135, Guadalupe, 30107 Murcia, Spain
Francisco Segado Segado: Department of Physical Education and Sports, Faculty of Sport, Universidad Católica de Murcia, Av. de los Jerónimos, 135, Guadalupe, 30107 Murcia, Spain
Ferran Calabuig-Moreno: Department of Physical Education and Sports, Faculty of Physical Activity and Sport Sciences, Universitat de València, C/Gascó Oliag, 3, 46010 Valencia, Spain
Ana Mª Gallardo Guerrero: Department of Physical Education and Sports, Faculty of Sport, Universidad Católica de Murcia, Av. de los Jerónimos, 135, Guadalupe, 30107 Murcia, Spain
Authors registered in the RePEc Author Service: Ferran Calabuig Moreno

IJERPH, 2020, vol. 17, issue 23, 1-17

Abstract: Due to the increase of sports events in local communities, it has become essential to organize such events in a socially responsible way at the environmental, social, and economic levels. The aim of this research was to develop a measurement tool to help determine the degree of social responsibility perceived by residents at small-medium scale sports events, to guide sports managers towards the design of socially responsible sports events. From the elaboration of a questionnaire developed ad-hoc, the perception of the residents was analyzed ( n = 516). The psychometric properties of the tool, composed of 35 items, were analyzed by means of an exploratory and confirmatory factor analysis. As main conclusions, we were able to contrast the validity and reliability of the questionnaire on the perception of corporate social responsibility in small-scale sports events, around the dimensions of Sustainable Sports Activity, Social Cohesion, and Well-Being. As a consequence, it allowed us to identify three strategic management areas towards which the organizers of these events should focus special attention if they want to progress towards the achievement of socially responsible sports events.

Keywords: corporate social responsibility perceived; well-being; stakeholder theory; residents; sports events; local development (search for similar items in EconPapers)
JEL-codes: I I1 I3 Q Q5 (search for similar items in EconPapers)
Date: 2020
References: View references in EconPapers View complete reference list from CitEc
Citations: View citations in EconPapers (2)

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Persistent link: https://EconPapers.repec.org/RePEc:gam:jijerp:v:17:y:2020:i:23:p:8798-:d:451779

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