Health Transparency and Communication on the Government Websites of Ibero-American Countries: The Cases of Chile, Colombia, Ecuador, and Spain

Daniel Barredo Ibáñez, Pedro Molina Rodríguez-Navas, Narcisa Jessenia Medranda Morales and Vanessa Rodríguez Breijo
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Daniel Barredo Ibáñez: School of Human Sciences, Universidad del Rosario, Cr. 6 No. 12C-13 Of. 517, Bogotá 111821, Colombia
Pedro Molina Rodríguez-Navas: Department of Audiovisual Communication and Advertising, Universitat Autònoma de Barcelona, Edifici I, Despatx 308, Campus de la UAB, Bellaterra, 08193 Cerdanyola del Vallès, Barcelona, Spain
Narcisa Jessenia Medranda Morales: Social Communication Career, Universidad Politécnica Salesiana, Av. Isabel la Católica N23-52 y Madrid, 170517 Cuenca, Ecuador
Vanessa Rodríguez Breijo: Department of Communication Sciences and Social Work, Universidad de La Laguna, Camino La Hornera, 37, 38205 San Cristóbal de La Laguna, Santa Cruz de Tenerife, Spain

IJERPH, 2021, vol. 18, issue 12, 1-16

Abstract: Through the strategic use of health communication from their websites, government institutions can achieve greater promotion and prevent health issues for citizens, at whom such websites are aimed. Thus, the transparency of these sites is essential to favor issues such as participation, accountability, and good governance. In the present study, through content analysis, we examined how active transparency and communication in health is built through analyzing the information provided by the different administrative levels with competencies in this field (government, regions, and municipalities) from the following countries: Chile, Colombia, Ecuador, and Spain. The results were projected according to a double axis of analysis. On the one hand, we offer a description of the levels of management of this phenomenon (structural characteristics and available resources). On the other hand, we developed indices based on each of the countries to compare the typologies grouped in these Ibero-American countries. As a general conclusion, the results evinced insufficient transparency in common; however, the deficit was less in countries that had a public health system.

Keywords: health communication; digital communication; transparency; Ibero-America; institutional communication (search for similar items in EconPapers)
JEL-codes: I I1 I3 Q Q5 (search for similar items in EconPapers)
Date: 2021
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