The Impact of Health Information Exposure and Source Credibility on COVID-19 Vaccination Intention in Germany

Volker Gehrau, Sam Fujarski, Hannah Lorenz, Carla Schieb and Bernd Blöbaum
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Volker Gehrau: Department of Communication, University of Muenster, 48149 Münster, Germany
Sam Fujarski: Department of Communication, University of Muenster, 48149 Münster, Germany
Hannah Lorenz: Department of Communication, University of Muenster, 48149 Münster, Germany
Carla Schieb: Department of Communication, University of Muenster, 48149 Münster, Germany
Bernd Blöbaum: Department of Communication, University of Muenster, 48149 Münster, Germany

IJERPH, 2021, vol. 18, issue 9, 1-12

Abstract: Due to the novelty and high transmission rate of the coronavirus disease 2019 (COVID-19), direct medical countermeasures are urgently needed. Among actions against the further outbreak of COVID-19, vaccination has been considered as a chief candidate. However, the rapid development of COVID-19 vaccines has led to concern about their safety and thus to public vaccine hesitancy. Strategic heath communication channels, which are widely used and highly trusted, can contribute to more effective promotions of vaccination intention and to the reduction of misleading information about COVID-19 vaccines. Therefore, this study examines the relationship between the exposure to and credibility of different health information sources and the COVID-19 vaccination intention among 629 German adults. Descriptive statistical analysis and multiple linear regressions are employed to examine the research questions. Results reveal that, aside from reliable information from experts and health authorities, local newspapers also have a positive impact on COVID-19 vaccination intention. However, this effect diminishes to some extent when age is considered. In addition, alternative information sources pose a noticeable threat to COVID-19 vaccination intention. Therefore, a close cooperation between healthcare experts, health authorities, and mass media with regard to information dissemination is conducive for vaccination campaigns and for the fight against misleading claims about COVID-19 vaccines.

Keywords: COVID-19; health information sources; vaccination intention; exposure to health information sources; source credibility; Germany (search for similar items in EconPapers)
JEL-codes: I I1 I3 Q Q5 (search for similar items in EconPapers)
Date: 2021
References: View references in EconPapers View complete reference list from CitEc
Citations: View citations in EconPapers (7)

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