The Differential Consequences of Fear, Anger, and Depression in Response to COVID-19 in South Korea

Jounghwa Choi and Kyung-Hee Kim
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Jounghwa Choi: Department of Advertising and Public Relations, Hallym University, Chuncheon-si 24252, Korea
Kyung-Hee Kim: The Media School, Hallym University, Chuncheon-si 24252, Korea

IJERPH, 2022, vol. 19, issue 11, 1-13

Abstract: Studies on previous outbreaks of contagious diseases suggest that the impact of the emotions associated with an epidemic can be greater than that of the epidemic in terms of the number of people affected. This study explores the relationships between the three most commonly expressed emotional responses to the COVID-19 pandemic (fear, anger, and depression) and two outcome variables (compliance with the social-distancing policy and the stigmatization of those infected by COVID-19). A large online, public opinion survey was conducted in South Korea ( n = 1000) between 4 and 11 June 2020, which was between the first and the second waves of COVID-19. A series of regression analyses suggest that the emotional response was accompanied by differential behavioral and perceptual consequences. Fear was consistently positively related to all indicators of compliance with social-distancing policies (the voluntary practice of social distancing, support for the “routine-life-distancing” policy, and support for stronger social-distancing policies). Anger was positively related to both stigmatization indicators (responsibility attribution and stigmatizing attitude toward people infected with COVID-19). Finally, depression showed negative relationships with support for the “routine-life-distancing” policy and for stronger social-distancing policies but a positive relationship with the voluntary practice of social distancing. By examining whether and how certain types of emotional responses are more or less related to compliance with social distancing and stigmatization, the present study provides practical implications for effective public communication during an epidemic such as COVID-19.

Keywords: COVID-19; fear; anger; depression; social distancing; stigmatization (search for similar items in EconPapers)
JEL-codes: I I1 I3 Q Q5 (search for similar items in EconPapers)
Date: 2022
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