Survey Mode Effects on Valuation of Environmental Goods

Jason Bell, Joel Huber and W Viscusi
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Jason Bell: Fuqua School of Business, Duke University, Durham, NC 27708, USA
Joel Huber: Fuqua School of Business, Duke University, Durham, NC 27708, USA

IJERPH, 2011, vol. 8, issue 4, 1-22

Abstract: This article evaluates the effect of the choice of survey recruitment mode on the value of water quality in lakes, rivers, and streams. Four different modes are compared: bringing respondents to one central location after phone recruitment, mall intercepts in two states, national phone-mail survey, and an Internet survey with a national, probability-based panel. The modes differ in terms of the representativeness of the samples, non-response rates, sample selection effects, and consistency of responses. The article also shows that the estimated value of water quality can differ substantially depending on the survey mode. The national Internet panel has the most desirable properties with respect to performance on the four important survey dimensions of interest.

Keywords: survey mode; environmental economics; internet surveys; stated preference; benefit-cost analysis; water quality (search for similar items in EconPapers)
JEL-codes: I I1 I3 Q Q5 (search for similar items in EconPapers)
Date: 2011
References: View references in EconPapers View complete reference list from CitEc
Citations: View citations in EconPapers (2)

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