Social Perception and Urbanscape Identity of Flagship Cultural Developments in Szczecin (in the Re-Urbanization Context)

Eliza Sochacka and Magdalena Rzeszotarska-Pałka
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Eliza Sochacka: Department of Landscape Architecture, Faculty of Environmental Management and Agriculture, West Pomeranian University of Technology in Szczecin, 71-434 Szczecin, Poland
Magdalena Rzeszotarska-Pałka: Department of Landscape Architecture, Faculty of Environmental Management and Agriculture, West Pomeranian University of Technology in Szczecin, 71-434 Szczecin, Poland

Land, 2021, vol. 10, issue 4, 1-29

Abstract: A growing number of urban interventions, such as culture-led regeneration strategies, has emerged alongside growing awareness of the concept of re-urbanization. These interventions evolve to create a holistic urban vision, with aims to promote social cohesion and strengthen local identity as opposed to traditional goals of measuring the economic impact of new cultural developments. Szczecin’s, Poland urban strategy is focused on the expansion of culture—a condition for improving the quality of life and increasing the city’s attractiveness. This article assesses the potential for re-urbanization of Szczecin’s flagship cultural developments. Questionnaire surveys and qualitative research methods were used to assess the characteristics that distinguish cultural projects in the formal, location-related, functional, and symbolic layers, as well as examining their social perception. The results show that the strength of these indicators of urbanscape identity affects how the cultural developments are assessed by the society. Semiotic coherence and functional complexity of the structures have a significant impact on the sense of identification, while their monumentality and exposure contribute to the assessment of the impact on their surroundings. A development with a firm identity, embedded in the city’s tradition not only preserves the cultural heritage of the city but also makes inhabitants feel association with the new project.

Keywords: social perception; culture-led strategy; flagship cultural developments; re-urbanization; urbanscape identity; quality of urban life; cultural heritage enhancement; qualitative analysis (search for similar items in EconPapers)
JEL-codes: Q15 Q2 Q24 Q28 Q5 R14 R52 (search for similar items in EconPapers)
Date: 2021
References: View references in EconPapers View complete reference list from CitEc
Citations: View citations in EconPapers (2)

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