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The Integration of Extended Supply Chain with Sales and Operation Planning: A Conceptual Framework

Md. Rokonuzzaman
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Md. Rokonuzzaman: Department of Management Studies, Bangabandhu Sheikh Mujibur Rahman Science and Technology University, Gopalganj 8100, Bangladesh

Logistics, 2018, vol. 2, issue 2, 1-21

Abstract: This research is an effort to present the emergence of ways to enable marketers to attain high sensitivity and visibility in the supply chain network. It also aims to facilitate better multi-criteria decisions throughout the extended supply chain. It is a qualitative study considering 31 published research articles related to supply chain integration, sales and operation planning, and the use of information systems. With a focus on narrative data, a purposive sampling technique was used to select the papers for review and to produce the results of this study. The findings of this research indicate that the sales and operation planning (S&OP) processes and the key operations in the supply chain network need to be fully integrated. The findings also indicate that information system resources are the key enabler of S&OP and supply chain integration. To be specific, this research is an exercise in theorizing a conceptual framework for optimally confronting the emerging challenges and opportunities regarding an extended supply chain and is intended to bring the proficiency of multi-criteria decisions and actions in the entire supply chain network.

Keywords: supply chain integration; sales and operation planning; information systems; multi-criteria decisions; information flow (search for similar items in EconPapers)
JEL-codes: L8 L80 L81 L86 L87 L9 L90 L91 L92 L93 L98 L99 M1 M10 M11 M16 M19 R4 R40 R41 R49 (search for similar items in EconPapers)
Date: 2018
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Citations: View citations in EconPapers (1)

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