Building the E-Commerce Supply Chain of the Future: What Influences Consumer Acceptance of Alternative Places of Delivery on the Last-Mile

Björn Asdecker
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Björn Asdecker: Department of Business Administration, University of Bamberg, 96045 Bamberg, Germany

Logistics, 2021, vol. 5, issue 4, 1-17

Abstract: Background : To cope with the expected further growth in e-commerce and to be able to continue delivering at low costs, new concepts for the last-mile are needed. This paper reviews the literature and qualitatively investigates which factors influence the acceptance of four alternative place-of-delivery innovations in a business-to-consumer (B2C) context: (1) parcel lockers, (2) reception boxes, (3) trunk delivery, and (4) home access systems; Methods : The available literature was reviewed. Furthermore, 37 interviews were conducted and analyzed using the deductive category development method. In the following, abductive reasoning can derive detailed research models that may form the basis for future confirmative studies; Results : The research gains more detailed insights into how consumers perceive innovative last-mile place-of-delivery concepts. The study provides a clearer picture of what factors influence the intention to use such alternative services; Conclusions : The results can be used by logistics service providers and e-tailers through targeted communication efforts and lay the groundwork for further confirmatory research.

Keywords: last-mile; place of delivery; e-commerce; customer acceptance; parcel lockers; reception boxes; trunk delivery; home-access systems (search for similar items in EconPapers)
JEL-codes: L8 L80 L81 L86 L87 L9 L90 L91 L92 L93 L98 L99 M1 M10 M11 M16 M19 R4 R40 R41 R49 (search for similar items in EconPapers)
Date: 2021
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Persistent link: https://EconPapers.repec.org/RePEc:gam:jlogis:v:5:y:2021:i:4:p:90-:d:704721

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