Influence of Supply Chain Ambidexterity on Supply Chain Sustainability: The Mediating Role of Green Product Innovation

Luay Jum’a, Ahmed Adnan Zaid () and Mohammed Othman
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Luay Jum’a: Department of Logistics Sciences, Business School, German Jordanian University, Amman 11180, Jordan
Ahmed Adnan Zaid: Department of Management, The College of Economics, Management and Information Systems, University of Nizwa, Nizwa 616, Oman
Mohammed Othman: Department of Industrial and Mechanical Engineering, Faculty of Engineering, An-Najah National University, Nablus 7, Palestine

Logistics, 2025, vol. 9, issue 3, 1-29

Abstract: Background : This study conceptualizes supply chain ambidexterity through two capabilities, supply chain adaptability and agility. Accordingly, it investigates the impact of supply chain adaptability and agility on green product innovation (GPI) and supply chain sustainability in Jordanian manufacturing firms. It also examines the mediating role of GPI in these relationships. The study is based on dynamic capabilities theory (DCT) as the theoretical foundation. Methods : A quantitative research approach was employed, with data collected from 346 supply chain managers using a structured questionnaire. Partial Least Squares Structural Equation Modeling (PLS-SEM) was used for analysis. Results : The findings reveal that supply chain adaptability does not directly influence sustainability but significantly enhances GPI, which positively impacts sustainability. Supply chain agility, however, directly and significantly improves both GPI and sustainability, highlighting its importance in achieving sustainable supply chain performance. Additionally, GPI mediates the relationship between supply chain ambidexterity and sustainability, reinforcing its role as a key enabler of eco-friendly supply chain management. These findings provide theoretical and managerial implications. Conclusions : The study extends DCT by confirming the role of GPI in linking supply chain ambidexterity to sustainability. Managers should prioritize agility, invest in sustainable products, and adopt green practices to enhance competitiveness.

Keywords: supply chain ambidexterity; supply chain adaptability; supply chain agility; supply chain sustainability; green product innovation; manufacturing firms (search for similar items in EconPapers)
JEL-codes: L8 L80 L81 L86 L87 L9 L90 L91 L92 L93 L98 L99 M1 M10 M11 M16 M19 R4 R40 R41 R49 (search for similar items in EconPapers)
Date: 2025
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Persistent link: https://EconPapers.repec.org/RePEc:gam:jlogis:v:9:y:2025:i:3:p:87-:d:1692383

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