Game Changer: Harnessing Artificial Intelligence in Sport for Development

Louis Moustakas ()
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Louis Moustakas: Institute for Sport and Sustainable Development, University of Applied Sciences Kufstein, Andreas-Hofer-Str 7, 6330 Kufstein, Austria

Social Sciences, 2025, vol. 14, issue 3, 1-12

Abstract: Sport for Development (SFD) leverages sports as a tool to support broader sustainable development goals, particularly in underserved communities worldwide. As Artificial Intelligence (AI) technology advances, its application in SFD offers both promising opportunities and significant challenges in areas such as curriculum design, evaluation, and participant engagement. Through a qualitative survey of experts and practitioners analysed through Thematic Analysis (TA), this paper explores perspectives on the potential of AI to enhance the delivery and management of SFD initiatives, as well as potential risks and needs in the field. Key perceived benefits include compensating for deficient organisational capacities and supporting the performance of both administrative and conceptual tasks. Potential risks include the propagation of increasingly generic approaches to SFD programming, loss of critical thinking skills, and concerns around participant safeguarding. To mediate this, exchange, education, and SFD-specific policies are seen as crucial.

Keywords: AI; technology; sport; sustainable development; digitalisation; education; social work (search for similar items in EconPapers)
JEL-codes: A B N P Y80 Z00 (search for similar items in EconPapers)
Date: 2025
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