International Tourists’ Perceived Sustainability of Jeju Island, South Korea

Min-Seong Kim, Brijesh Thapa and Hany Kim
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Min-Seong Kim: Department of Tourism, Recreation & Sport Management, University of Florida, Gainesville, FL 32611-8208, USA
Brijesh Thapa: Department of Tourism, Recreation & Sport Management, University of Florida, Gainesville, FL 32611-8208, USA
Hany Kim: Department of Business Administration and Tourism and Hospitality Management, Mount Saint Vincent University, 166 Bedford Highway, Halifax, NS B3M 2J6, Canada

Sustainability, 2017, vol. 10, issue 1, 1-13

Abstract: This study investigated the causal relationships between international tourists’ perceived sustainability of Jeju Island, South Korea and environmentally responsible behavior, revisit intention, and positive word-of-mouth communication. Perceived sustainability was employed as a multidimensional construct comprised of economic, cultural, and environmental aspects. Data were collected from international tourists that visited Jeju Island. The results indicated that environmentally responsible behavior was influenced positively by cultural sustainability, and negatively by environmental sustainability. Revisit intention and positive word-of-mouth communication were significantly affected by the three dimensions of sustainability. Based on the findings, associated implications were suggested for sustainable destination management of Jeju Island.

Keywords: perceived sustainability; environmentally responsible behavior; destination loyalty; Jeju Island; international tourist (search for similar items in EconPapers)
JEL-codes: O13 Q Q0 Q2 Q3 Q5 Q56 (search for similar items in EconPapers)
Date: 2017
References: View references in EconPapers View complete reference list from CitEc
Citations: View citations in EconPapers (6)

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