How Does Destination Social Responsibility Impact Residents’ Pro-Tourism Behaviors? The Mediating Role of Place Attachment

Bing Hu, Yangying Tuou and Jing Liu
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Bing Hu: College of Tourism, Hunan Normal University, Changsha 410081, China
Yangying Tuou: College of Tourism, Hunan Normal University, Changsha 410081, China
Jing Liu: Faculty of Hospitality and Tourism Management, Macau University of Science and Technology, Macau 999078, China

Sustainability, 2019, vol. 11, issue 12, 1-14

Abstract: There has been little research on how destination social responsibility impacts the pro-tourism behaviors of residents. Drawing from place attachment theory and sustainable tourism literature, this study proposes that place attachment mediates the link between destination social responsibility and pro-tourism behaviors. The results from a field survey of local residents around three scenic spots in the Xuefeng mountain area in China reveal that destination social responsibility exerts a significantly positive impact on pro-tourism behaviors of residents, and confirm a mediating effect of place attachment (i.e., place identity and place dependence) in the linkage of destination social responsibility and pro-tourism behaviors. This research provides theoretical and managerial contributions to sustainable tourism literature and advances the understanding of the antecedents of residents’ pro-tourism behaviors.

Keywords: destination social responsibility; place attachment; pro-tourism behaviors; residents (search for similar items in EconPapers)
JEL-codes: O13 Q Q0 Q2 Q3 Q5 Q56 (search for similar items in EconPapers)
Date: 2019
References: View references in EconPapers View complete reference list from CitEc
Citations: View citations in EconPapers (7)

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