Tourist Clusters in a Developing Country in South America: The Case of Manabì Province, Ecuador

Francisco González Santa Cruz, Pablo Torres-Matovelle, Gina Molina-Molina and Jesús Claudio Pérez Gálvez
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Francisco González Santa Cruz: Department of Business Organization, Agrifood Campus of International Excellence, University of Córdoba, 14071 Córdoba, Spain
Pablo Torres-Matovelle: Faculty of Tourism, University of Havana, 10400 Havana, Cuba
Gina Molina-Molina: Department of Ecotourism, San Gregorio de Portoviejo University, Portoviejo 130101, Ecuador
Jesús Claudio Pérez Gálvez: Department of Applied Economics, Agrifood Campus of International Excellence, University of Córdoba, 14071 Córdoba, Spain

Sustainability, 2019, vol. 11, issue 16, 1-15

Abstract: Societies nowadays shape their history by establishing traditions, customs, artisan expressions and, in short, the cultural heritage that represents them as a people in symbiosis with their natural environment. The present investigation analyzes the tourist phenomenon that has developed around intangible cultural heritage and natural heritage in the province of Manabí (Ecuador). Three types of visitors were identified in terms of motivation schemes; these three types were considered valid and useful for segmenting within the province of Manabí as a tourist destination. The conclusions suggest the need to conceive tourism products that improve the image of the destination and, at the same time, enable the sustainable management of the destination itself.

Keywords: intangible cultural heritage; natural heritage; tourism; motivation; satisfaction; developing countries and Ecuador (search for similar items in EconPapers)
JEL-codes: O13 Q Q0 Q2 Q3 Q5 Q56 (search for similar items in EconPapers)
Date: 2019
References: View references in EconPapers View complete reference list from CitEc
Citations: View citations in EconPapers (2)

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