Taking Advantage of Students’ Passion for Apps in Sustainability and CSR Teaching

Daniel Alonso-Martínez, Beatriz Jiménez-Parra, Nuria González-Álvarez, José-Luis Godos-Díez and Laura Cabeza-García
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Daniel Alonso-Martínez: Department of Business Administration, Universidad de León, Campus de Vegazana s/n, 24071 León, Spain
Beatriz Jiménez-Parra: Department of Business Administration, Universidad de León, Campus de Vegazana s/n, 24071 León, Spain
Nuria González-Álvarez: Department of Business Administration, Universidad de León, Campus de Vegazana s/n, 24071 León, Spain
José-Luis Godos-Díez: Department of Business Administration, Universidad de León, Campus de Vegazana s/n, 24071 León, Spain
Laura Cabeza-García: Department of Business Administration, Universidad de León, Campus de Vegazana s/n, 24071 León, Spain

Sustainability, 2019, vol. 11, issue 3, 1-15

Abstract: The main aim of this study was to evaluate the effectiveness of using mobile apps combined with traditional methods for teaching sustainability and corporate social responsibility (CSR) to undergraduate students. Although previous papers stated the importance of apps, they showed no conclusive results, and there are few studies analyzing their importance in management training, and particularly in sustainability management. To achieve our main goal, drawing upon the action learning system, we designed and implemented several training sessions combining traditional methods and apps. The effectiveness of teaching methods was assessed with two surveys (pre- and post-training) with questions about sustainable consumption, lifestyle, and CSR management. The results demonstrate that students found this type of learning beneficial, showing an increase in their commitment to social and environmental issues. These findings underline the potential for apps in teaching sustainability at undergraduate levels in combination with more traditional methods.

Keywords: sustainability; CSR; apps; action learning; higher education (search for similar items in EconPapers)
JEL-codes: O13 Q Q0 Q2 Q3 Q5 Q56 (search for similar items in EconPapers)
Date: 2019
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