The Vote with the Wallet Game: Responsible Consumerism as a Multiplayer Prisoner’s Dilemma

Leonardo Becchetti and Francesco Salustri

Sustainability, 2019, vol. 11, issue 4, 1-22

Abstract: Socially responsible consumers and investors are increasingly using their consumption and saving choices as a ‘vote with the wallet’ to award companies that are at vanguard in reconciling the creation of economic value with social and environmental sustainability. In our paper, we model the vote with the wallet as a multiplayer prisoner’s dilemma, outline equilibria and possible solutions to the related coordination failure problem in evolutionary games, apply our analysis to domains in which the vote with the wallet is empirically more relevant, and provide policy suggestions.

Keywords: sustainable consumption; civil society; responsible consumerism; corporate social responsibility; economic behaviour; environmental responsibility; game theory (search for similar items in EconPapers)
JEL-codes: O13 Q Q0 Q2 Q3 Q5 Q56 (search for similar items in EconPapers)
Date: 2019
References: View references in EconPapers View complete reference list from CitEc
Citations: View citations in EconPapers (9)

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Persistent link: https://EconPapers.repec.org/RePEc:gam:jsusta:v:11:y:2019:i:4:p:1109-:d:207619

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