The Development Analysis of the Romanian Traditional Product Market Based on the Performance Model for Sustainable Economic Development

Silvius Stanciu, Monica Laura Zlati, Valentin Marian Antohi and Cezar Ionut Bichescu
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Silvius Stanciu: Center for Technology Transfer, “Dunarea de Jos” University of Galati, 800001 Galati, Romania
Monica Laura Zlati: Department of Accounting, Audit and Finance, Stefan cel Mare University, 720229 Suceava, Romania
Valentin Marian Antohi: Departament of Business Administration, Dunarea de Jos University/Faculty of Economics and Business Administration, 800001 Galati, Romania
Cezar Ionut Bichescu: Center for Technology Transfer, “Dunarea de Jos” University of Galati, 800001 Galati, Romania

Sustainability, 2019, vol. 11, issue 4, 1-27

Abstract: This study aims at quantifying the degree of concentration of the traditional product market in Romania, and the sector’s productivity and the economic performance of the different categories of traditional products are assessed. This can highlight a correlation between the dynamics of traditional products and the regional development of the relevant markets in Romania. The second aim of this study is to analyze the relationship between the economic profitability of the traditional products and the sector’s sustainability. The third aim evaluates the relationship between the capital accumulations of specific companies and the evolution of their current assets. The information selected for the application was prospective (literature review, market observations, query, and data consolidation) and analytic revised (database analysis, hypothesis fixation, model conceptualization, model hypothesis testing, and conclusions to be drawn). The selected data were processed, aiming at developing a model for the sustainable development of the traditional products. The research information was collected based on the official registrations carried out between 2014 and 2018 by at the Ministry of Agriculture and Rural Development in Romania. During this period, Romania developed the National Traditional Product Registry (NTPR), which comprises a database of 647 traditional products. The assessment of economic performance was achieved through calculated performance test by a new proposed statistical model, named ZML. ZML suggests a market concentration analysis as an alternative to the Gini Struck method. The impact of the research consisted of an evaluation of the economic performance of traditional Romanian products in sustainable development terms.

Keywords: sustainable development; local initiative; economic performance; economic opportunities; competitive market; traditional product; statistical performance model (search for similar items in EconPapers)
JEL-codes: O13 Q Q0 Q2 Q3 Q5 Q56 (search for similar items in EconPapers)
Date: 2019
References: View references in EconPapers View complete reference list from CitEc
Citations: View citations in EconPapers (5)

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Persistent link: https://EconPapers.repec.org/RePEc:gam:jsusta:v:11:y:2019:i:4:p:1123-:d:207771

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