Perception Towards Organic vs. Conventional Products in Romania
Vasile Stoleru (),
Neculai Munteanu () and
Andrei Istrate ()
Additional contact information
Vasile Stoleru: Faculty of Horticulture, University of Agriculture Sciences and Veterinary Medicine, 3 M. Sadoveanu, 700440 Iasi, Romania
Neculai Munteanu: Faculty of Horticulture, University of Agriculture Sciences and Veterinary Medicine, 3 M. Sadoveanu, 700440 Iasi, Romania
Andrei Istrate: Faculty of Horticulture, University of Agriculture Sciences and Veterinary Medicine, 3 M. Sadoveanu, 700440 Iasi, Romania
Sustainability, 2019, vol. 11, issue 8, 1-1
The aim of this study was to elicit answers referring to the consumer perception with respect to organic products. Factors that determine behavior were also considered: Gender, age, education, income, or social status. Analysis of data collected revealed that perception is the psycho-cognitive element that may determine the expression of behavior in relation to the organic production system. Furthermore, organic farming in Romania is a relatively recently formed market segment. The study was carried out by using a questionnaire developed specifically for this purpose, on a sample of 226 respondents. The data obtained from the survey were analyzed by employing the contingency coefficient and Pearson chi-square tests, using the SPSS software version 20. The perception of organic food is associated with its nutritional quality or sensory attributes (appearance, taste, flavor).
Keywords: organic and non-organic food; perception; consumer (search for similar items in EconPapers)
JEL-codes: Q Q0 Q2 Q3 Q5 Q56 O13 (search for similar items in EconPapers)
References: View references in EconPapers View complete reference list from CitEc
Citations: View citations in EconPapers (2) Track citations by RSS feed
Downloads: (external link)
This item may be available elsewhere in EconPapers: Search for items with the same title.
Export reference: BibTeX
RIS (EndNote, ProCite, RefMan)
Persistent link: https://EconPapers.repec.org/RePEc:gam:jsusta:v:11:y:2019:i:8:p:2394-:d:225063
Access Statistics for this article
Sustainability is currently edited by Prof. Dr. Marc A. Rosen
More articles in Sustainability from MDPI, Open Access Journal
Bibliographic data for series maintained by XML Conversion Team ().