The Fear of Not Flying: Achieving Sustainable Academic Plane Travel in Higher Education Based on Insights from South Australia

Melissa Nursey-Bray, Robert Palmer, Bridie Meyer-Mclean, Thomas Wanner and Cris Birzer
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Melissa Nursey-Bray: Department of Geography, Environment and Population, School of Social Sciences, University of Adelaide, Adelaide 5005, SA, Australia
Robert Palmer: Department of Media, School of Humanities, University of Adelaide, Adelaide 5005, SA, Australia
Bridie Meyer-Mclean: Department of Geography, Environment and Population, School of Social Sciences, University of Adelaide, Adelaide 5005, SA, Australia
Thomas Wanner: Department of Anthropology and Development Studies, School of Social Sciences, University of Adelaide, Adelaide 5005, SA, Australia
Cris Birzer: School of Mechanical Engineering, University of Adelaide, Adelaide 5005, SA, Australia

Sustainability, 2019, vol. 11, issue 9, 1-22

Abstract: Universities are both disseminators and producers of the climate knowledge needed to institute the social and cultural change required for climate adaptation and mitigation to occur. They also have the opportunity to lead and model pro-environmental behavior, yet often have large carbon budgets, partly caused by staff travel. This paper explores this topic via an institutional case study of what factors motivate the academic community to undertake plane travel and the implications this has for wielding wider societal influence in terms of pro-environmental behavior. We report on a year-long qualitative social science study of academic plane travel at the University of Adelaide, South Australia where we investigated the tension between academic requirements to travel and the institution’s formal commitment to sustainability within the Campus Sustainability Plan. We found that, while many academics were worried about climate change, very few were willing to change their current practice and travel less because they are not institutionally incentivized to do so. There is a fear of not flying: plane travel is perceived as a key driver for career progression and this is an ongoing barrier to pro-environmental behavior. We conclude that institutional and political change will be required for individual change to occur and sustainable agendas to be met within academic communities.

Keywords: climate change; aeromobility; pro-environmental behavior; academics; attitude-behavior gap (search for similar items in EconPapers)
JEL-codes: O13 Q Q0 Q2 Q3 Q5 Q56 (search for similar items in EconPapers)
Date: 2019
References: View references in EconPapers View complete reference list from CitEc
Citations: View citations in EconPapers (4)

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