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Business Models 4.0 Using Network Effects: Case Study of the Cyfrowy Polsat Group

Jerzy Niemczyk (), Rafał Trzaska (), Maciej Wilczyński () and Kamil Borowski ()
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Jerzy Niemczyk: Department of Strategy and Management Methods, Wroclaw University of Economics & Business, 118/120 Komandorska Street, 53-345 Wroclaw, Poland
Rafał Trzaska: Department of Strategy and Management Methods, Wroclaw University of Economics & Business, 118/120 Komandorska Street, 53-345 Wroclaw, Poland
Maciej Wilczyński: Department of Strategy and Management Methods, Wroclaw University of Economics & Business, 118/120 Komandorska Street, 53-345 Wroclaw, Poland
Kamil Borowski: Department of Strategy and Management Methods, Wroclaw University of Economics & Business, 118/120 Komandorska Street, 53-345 Wroclaw, Poland

Sustainability, 2021, vol. 13, issue 21, 1-20

Abstract: The aim of the research, the results of which are presented in the article, is to discover new knowledge allowing for the description and design of business models 4.0 using network effects. In their research, the authors reviewed the literature, carried out desk research and conducted an analysis of publicly available documents of selected companies from the Cyfrowy Polsat Group. The results of the study present the possibility of using the network effect in business models 4.0. The paper develops a framework for business model analysis from the perspective of Industry 4.0. The presented research will allow for an indication of the possibility of using a business model from the perspective of Industry 4.0, based on the theory of the network effect in building the value of network organizations.

Keywords: business model; Industry 4.0; network strategy; strategic management (search for similar items in EconPapers)
JEL-codes: O13 Q Q0 Q2 Q3 Q5 Q56 (search for similar items in EconPapers)
Date: 2021
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